About us
About Us
Al-Ezdihar and Al-Rafah Trading Co., Ltd., was established in 2016. It took its first step toward realizing its dreams by creating the Koz brand, which specializes in the production of ice cream and sweets. This was followed by Dar Zaid Zaid, and then Qawa.
Each brand was built with passion and precision to create an exceptional experience, enhancing the hospitality experience in the Kingdom of Saudi Arabia.
Our vision
To be a leading provider of high-quality food and beverage services worldwide. To be the premier destination for those seeking experience, perfection, and luxury.
Our message
Al-Izdihar and Al-Rafah Company is dedicated to providing an exceptional food and beverage experience, combining high quality, craftsmanship, and luxury. We strive to meet our customers' expectations by offering products and services that meet the highest international standards, making us the premier destination for those who enjoy excellence and sophistication in every culinary experience we offer.
Our mission
We aim to be our customers' first choice when it comes to quality and craftsmanship. Our focus is on developing a strong and attractive structure for each brand to ensure smooth and successful operations, thus ensuring continuity in achieving our goals.